Natalie Berg is a leading retail analyst and the founder of NBK Retail, a consultancy that helps businesses navigate the rapidly evolving world of commerce. A recognized authority on global retail trends, Natalie delivers actionable insights to top retailers, FMCG brands, technology providers, and consultancies. Natalie is also the host of Retail Disrupted, a top 5% global podcast that explores the forces driving retail transformation and the biggest trends in retail, e-commerce, and consumer behaviour. Each week she speaks with the leaders and disruptors shaping the future of retail, covering topics from store reinvention to agentic commerce. A trusted media commentator, Natalie appears regularly on TV and radio. Her expert analysis has been featured in the Financial Times, BBC, The Times, The Guardian, The New York Times, and Forbes. She is the co-author of two acclaimed industry books, including Amazon: How the World’s Most Relentless Retailer Will Continue to Revolutionize Commerce, which has been translated into 19 languages. A frequent keynote speaker at major retail events worldwide, Natalie also serves as an elected member of the KPMG Retail Think Tank, where she provides quarterly insights on the health and dynamics of the UK retail sector.