Sophie Luck, JamJar Investments
Sophie Luck
JamJar Investments

Sophie is an Investor at JamJar Investments, the innocent drinks founders’ venture capital fund. JamJar is a £100m seed VC investing in exceptional founding teams to help them create, nurture and scale challenger consumer brands in the UK. Investments include Deliveroo,, Tony’s Chocolonely, Lucky Saint, and Wild.

Prior to JamJar, Sophie was an Investor at Felix Capital and Burda Principal Investments (two of Europe’s leading consumer-focused VCs), where she looked after investments across a variety of sectors including food & beverage, health & wellness, pet and e-commerce enablement. Sophie started her career as an Investment Banker at Centerview Partners, working on mergers and acquisitions and long-term strategic advisory projects for large public companies, with a specific focus on the Consumer/Retail and Healthcare industries.

Sophie holds a BA in Economics from Durham University and was previously part of the Deloitte Scholars Scheme in London.